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Meters Music

Trace Elliot made bass-specific amplification and speakers for some of the world biggest musicians, from Mark King of Level 42 to Tony Levin of Peter Gabriel's band. The amps went on to be recorded on huge selling albums including Nirvana’s ‘Nevermind’. Mark’s passion for innovation made him the perfect man to run Trace, he was appointed managing director (CEO) in 1986. Under the direction of Gooday, Trace Elliot would achieve it’s biggest ever growth and Trace Elliott's turnover was tenfold within five years. They then went on to create a range of acoustic amplifiers in 1989 with electronics engineer Clive button, inspiring an acoustic guitar revolution. Selling the company to Kaman in 1992 Paving the way for greater things Mark went on to establish Ashdown Engineering in 1997, built upon his firm foundations and success at Trace Elliot.

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